Free Online Courses In Social Media And Inbound Marketing
One thing I have learned since starting my business is that it is important to learn as much as possible! As I write this post I am getting ready to attend a webinar sponsored by Hootsuite called 3 Trends That Will Change Enterprise Social Media in 2018. In light of this awesome webinar, I thought I would share some of the free online courses in social media and inbound marketing that are on my to-do list.
Let's get started!
I am sure you have all been hearing about and seeing how import storytelling is for digital marketing. This course from the University of Mary Washington attempts to re-imagine how storytelling can be taught in the digital age. Meaning that the course is available online for free!
The course has outlines with tasks for each unit, instructional videos, participant blogs, a handbook, and an active online community. I am looking forward to taking this course to help me better understand digital storytelling to help me build my network.
If I am being totally honest analytics is one of my weaker points. This course covers the basic principles of social media analytics. I am excited to take this course because it states that it helps anybody involved in social media analytics. Learning how to use Quintly to help track and measure performance on Facebook, Twitter, YouTube, Google+, LinkedIn and Instagram will be an amazing skill to learn.
This course from Hubspot is awesome because you get a certification for completion! I am all about getting certified in fields that will help grow my business. This course will help you learn inbound marketing, let you access free tools, and ultimately get you certified in inbound marketing. Win, win!
Hootsuite offers six social marketing training classes in total that are free and lead up to the paid Social Marketing Certification through Hootsuite Academy. The free courses will help you to develop fundamental social marketing skills to drive real business results. I am already working through these courses and really enjoy the format and the information being taught.
Are you going to take action and try out any of these free online courses? Or do you have any free online courses you liked that I didn't share?
Please feel free to share any feedback in the comments!
Until next time,